The heart of the American National Business Hall of Fame's work is its educational program. These business leadership and ethics programs emphasize presentations for business groups and students, from university to high school levels.

For academic presentations, goals are set and performance is measured in terms of a unit of production called the class exposure unit. This is defined as one student being exposed to one business leadership story in a 40 to 55 minute class session. Each class presentation is tailored to meet the normal objectives of the particular course in which it is presented. Thus, university professors and high school instructors are able to achieve their course goals while simultaneously helping their students appreciate business ethics within the free enterprise system.

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